Do less to achieve more

One of my favorite things when I walk into a restaurant for the first time?

A small menu.

If I see six entrées? I’m in.
If you hand me an eight-page novel disguised as a menu? I panic.

I don’t read it.
I don’t study it.
I don’t admire the font choice.

I just wait for the server and ask, “What do you do incredibly well?”

Here’s the mistake a lot of businesses make when they start struggling:

They add more.

More services.
More products.
More options.
More “limited-time” things that somehow never leave.

Because our natural instinct is:
“If this isn’t working, we need more!”

But often the opposite is true.

Clarity beats variety.
Focus beats frenzy.
Better beats bigger.

Some of the biggest breakthroughs in business don’t come from adding something new.
They come from courageously cutting something old.

Before you polish your business, prune it.

So here’s a simple question:

What could you do less of?

Not because you’re shrinking.
But because you’re sharpening.

Sometimes doing less doesn’t make things smaller.

It makes them better.

-Stay Resolute

Greg